PR / Which post was immediately slammed as a ‘PR disaster’ and ‘ill-conceived’?
The Conservatives were under fire last night over a ‘condescending’ pitch for the working class vote – after launching an Internet advert which highlighted Budget cuts to beer and bingo duty.Conservative Party chairman Grant Shapps took to Twitter last night to launch an advert devised by Tory HQ to highlight Budget measures supposedly aimed at ‘hardworking people’.
The advert – which was immediately dubbed a ‘PR disaster’
26 nations now involved in search for Grant Shapps intelligence. Patronising Tory #*”#+**er. pic.twitter.com/Peru4hiqUv
— Denis Skinner (@BolsoverBeast) March 20, 2014