“Marketers that do not start capturing meta-data and big data will either perish or be relegated to a ‘limping’ second league” Dr. Peter Cochrane
Dr. Peter Cochrane, independent analyst and futurologist with Cochrane Associates, OBE, PhD, Dsc, CGIA, FREng, FRSA, FIEE, FIEEE Marketers aren’t taking advantage of big data, meta-data, and artificial intelligence. In the health industry, this has resulted in consumers turning to […]