TheMarketingblog

Mike Watkins

Lidl & Nielsen: British women among the most likely to find Christmas stressful

British women are among the most likely to find Christmas stressful according to a 25-country study by Lidl and Nielsen on roles around Christmas. It includes sales data showing December’s grocery bill is 20% higher than the rest of the […]

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Nielsen Research : “Six in 10 Britons said the quality of most own-label brands is as good as name brands”

UK shoppers turn to supermarkets’ premium own-brand Own-brands account for 54% of UK supermarket grocery sales; around 3 x global average ‘Premium’ own-brand sales growing at almost 4x market rate 71% of Britons say quality has improved over time; 50% would

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Nielsen / Motor products, computer equipment and eBooks set to be fastest growing e-commerce items

Clothes, hotel rooms and airline tickets most popular items purchased online Delivery costs and online security concerns “holding back e-commerce’s true potential” British consumers’ intent to buy motor-related products, computer equipment and eBooks online has tripled since 2011 – according

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FMCG Research / “Grocery shopping and the Internet go together like bread and butter for three-quarters of Brits”

Nielsen UK head of retailer insight Mike Watkins: “Grocery shopping and the Internet go together like bread and butter for three-quarters of Brits. It shows just how aware supermarkets and brands need to be about how it impacts their bottom

FMCG Research / “Grocery shopping and the Internet go together like bread and butter for three-quarters of Brits” Read More »