TheMarketingblog

Mobile Payments

1 in 4 UK shoppers intend to make a contactless payment with their smartphone in the next 12 months, says MasterCard

Following the recent UK launch of Android Pay, new MasterCard figures show that one-quarter of UK shoppers intend to use their mobile to make contactless payments in the next 12 months. Despite the relative infancy of contactless mobile payment technology

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18m consumers will have access to mobile payments when Zapp launches later this year

Zapp: Could this be the key to m-payments? Huge news from Zapp this morning, which will massively impact consumers. Five of the major retail banks have today signed up and are backing Zapp, meaning 18m consumers will have access to

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Events / Mobile Marketing Live – 3 October 2013 London

Welcome to Mobile Marketing Live 3 October, 2013, London | Call us now on +44 (0) 207 183 2920 Book Now The Mobile Marketing Live Conference Programme brings together leading brands who have successfully deployed mobile in their business, and

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Mobile Marketing Live / The latest developments in mobile advertising, mobile messaging, mobile payments, location-based services, mCommerce and more

Welcome to Mobile Marketing Live –  3 October, 2013, London | Call us now on +44 (0) 207 183 2920 The Mobile Marketing Live Conference Programme brings together leading brands who have successfully deployed mobile in their business, and expert

Mobile Marketing Live / The latest developments in mobile advertising, mobile messaging, mobile payments, location-based services, mCommerce and more Read More »

Smartphone shopping in-store – connecting digital commerce with bricks and mortar / Dan Hartveld, Red Ant

Dan Hartveld, Red Ant’s technical director writes  ..  As mobile continues to be a hot topic for everyone – tech pundits, brands and industry mavens – there’s still a question over exactly how consumers use their smartphones when they’re out

Smartphone shopping in-store – connecting digital commerce with bricks and mortar / Dan Hartveld, Red Ant Read More »