London, 13 July 2017 — Today, it was announced that Performics, the performance Marketing agency of Publicis Media, has extended its partnership with global data services provider, Acxiom. This extended partnership in the UK will see the incorporation of the […]
Performics deepens Acxiom partnership in UK with LiveRamp integration Read More »
As part of the Brau Union brewery group’s “Desperados” campaign, a vertical video has for the first time been used in mobile advertising. Developed by YOC (yoc.com) , the understitial vertical video ad is a mobile advertising format enabling the
Europe’s first vertical video mobile ad premieres for the Desperados beer campaign Read More »
Movers and Groovers : Check these June / July appointments – NewsCred, SPA Future Thinking, Performics, Shazam, HeyHuman, Brave
See ‘fresh’ marketing stories – just loaded into this new Marketingblog site We found another platform to load our top articles / stories, news items. It’s called explore B2B and we believe it is a very useful extra thrust for
A Marketingblog Exclusive Five questions interview with Daina Middleton, Global CEO of Performics A pioneer in the digital marketing space and marketing professional with more than 20 years in the industry, Daina Middleton is the Global CEO of Performics, the performance marketing
The Participant Marketing Model and Performance by Daina Middleton, CEO, Performics My previous posts covered the history of consumerism and the need to change marketing’s vocabulary to better reflect its participatory nature today. Now, let’s look at the new reality
The Performics guide to content marketing: “Be there when your customers need you, not just when they ask for you” High quality, relevant content is the key to encouraging your target audience to engage with your brand. This is why
“Be there when your customers need you, not just when they ask for you” / Performics Read More »
Performics, performance marketing leaders from Publicis Groupe, today released results for a 19 country campaign for GM’s Chevrolet brand powered by BrightEdge, the global leader in enterprise SEO, delivering a 41 percent increase in organic search traffic in just three months. “For managing
Performics Partners with BrightEdge for SEO in 19 European Countries Read More »
On Monday 30th July, leading independent marketing communications agency MBA will help the UK Trade & Investment (UKTI) position the UK as the world’s leading creative hub at the Global Business Summit.
All about MBA, Firefly Mobility, Crane.tv, BrightEdge Read More »
