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“It’s eBay’s 21st Christmas, and as a brand we’ve evolved tremendously over the past two decades” / Gareth Jones

eBay.co.uk have announced the launch of its 2016 Christmas campaign – delivering the ultimate shop for the festive season. The integrated campaign is led by a national television advertisement launching this weekend. Together with the vision of director Nick Gordon

“It’s eBay’s 21st Christmas, and as a brand we’ve evolved tremendously over the past two decades” / Gareth Jones Read More »

Northerners become legends and heroes in train company Northern’s new ad campaign

Train company Northern, the largest UK rail network outside London, has launched a £2 million integrated marketing campaign, spanning TV, radio, out-of-home, digital, employee engagement, PR and experiential. The campaign is the biggest Northern has ever run and the activity

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Gumtree partners with Bauer Media’s Kiss FM UK and Box TV to search for ‘The Kiss Chosen One’

Bauer Media’s KISS FM UK and Box TV has announced an exclusive four-month partnership with Gumtree UK to further raise the profile of the platform as the go-to place to find job opportunities. The deal was planned and brokered by

Gumtree partners with Bauer Media’s Kiss FM UK and Box TV to search for ‘The Kiss Chosen One’ Read More »

Be warned : Digital is doing to TV what television did to print and radio. Disrupt and disturb

"Don't Ignore This Game Changing Trend in Content Marketing" by @jeffbullas on @LinkedIn https://t.co/5p5gpnuqds … pic.twitter.com/O1grn6JU8o — Will Corry (@slievemore) December 19, 2014

Be warned : Digital is doing to TV what television did to print and radio. Disrupt and disturb Read More »

Video : Greggs puts its coffee to the test in #TopSecret campaign

Greggs, the UK’s leading bakery food-on-the-go-retailer, has launched its first above-the-line campaign this year, designed to promote its new coffee blend and position its ‘Always Fresh. Always Tasty’message. The integrated campaign which comprises radio, national press, PR, interactive mobile advertising

Video : Greggs puts its coffee to the test in #TopSecret campaign Read More »

Research from Nielsen: Internet ad spend up 32% globally, TV up 4%

London, 27 January 2014: According to Nielsen’s quarterly Global AdView Pulse report,display Internet, outdoor and television advertising saw the greatest increases in spend throughout the first three quarters of 2013 compared to the same period the year before. Display Internet ads, although measured

Research from Nielsen: Internet ad spend up 32% globally, TV up 4% Read More »