Hot Cow identifies five key trends in experiential marketing that are changing the way people see and engage with brands http://ping.fm/Qqjml
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Technovated is using IBM Business Analytics software to improve the online shopping experience for cons
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"24% of all consumers are making in-store comparisons on their smartphones"
Simon Morgan is Google UK head of mobile advertising and will be speaking at the ad:tech London conference “24% of all consumers are making in-store…