G2 Joshua has bolstered its London operation with a series of senior appointments, designed to continue driving its rapid growth and creative direction. Pic…Tim Hipperson, chief executive of G2 Joshua
Owen Catto joins as Creative Director and has been appointed to develop G2 Joshua’s expansive shopper marketing offering. Owen was previously Managing Partner at independent shopper marketing agency Live & Breathe, where he led the creative strategy and delivery for numerous UK and European integrated clients including LG, Birdseye and Bluewater.
Owen’s 13 years experience as an integrated creative thinker, coupled with his particular expertise in retail and shopper marketing will assist in creating inspiring brand stories for G2 Joshua’s clients.
Also joining the agency will be Matthew Stockton who has been appointed as Global Brand Director. He joins from Saatchi and Saatchi X, where he was Client Director for Diageo and responsible for developing the shopper marketing program for its Global Travel offering. He has also previously been an independent consultant and the Global Business Director for Publicis London.
Matthew is a brand communication expert with a wealth of experience delivering highly successful integrated campaigns for a wide range of brands including Virgin Media, Unilever, Tata Steel and Kellogg’s.
Tim Hipperson, chief executive of G2 Joshua, comments: “These hires are reflective of the agency’s continual dedication to growth, demonstrated by our recent office move to Knightsbridge, coupled with the creative and connected vision outlined in our new manifesto. We feel very lucky to have Owen and Matthew joining our team and look forward to harnessing their expertise for our clients.”