Leading communications agency G2 Joshua has bolstered its London management team with two new joiners. The appointments will support the agency’s growing client base and business strategy.
Carol O’Mara who has been appointed Business Director, joins from Gyro London where she worked across a variety of disciplines, most recently as Business Leader on FedEx Express. During her 12 years in client services at Gyro in both London and New York, Carol led large integrated accounts across the UK, EMEA and international scale. Her areas of expertise include branding, product positioning, CRM, awareness, lead generation and engagement strategies.
Carol has worked with internationally renowned clients including T-Mobile, American Express, Nuffield Health, Avaya, Sony and Nortel.
Emma Baker has also joined G2 Joshua as Account Director. Emma previously worked at Archibald Ingall Stretton, where she worked with prolific accounts such as O2. Prior to this, Emma was at RMG Connect, working on Shell and Pfizer. During her time at RMG, Emma was part of teams awarded a Cannes Lion Bronze and a Campaign Direct.
Emma’s expertise lies in strategic and creative development, particularly within CRM campaigns. She joins G2 Joshua to apply her experience to the Nectar and HSBC accounts.
Tim Hipperson, chief executive of G2 Joshua, comments: “Over the past few years G2 Joshua has continued to expand its client base and develop an innovative new agency structure. The appointment of fresh talent is vital to our ongoing success. We are thrilled to be able to welcome both Carol and Emma on board and I am certain their contribution to the team is going to be invaluable.”
