St Ives has won a multi-year agreement with the Conservative Party to deliver its print requirements in the lead-up to the General Election in 2015.
Following a competitive pitch process, St Ives Group has been appointed to provide print and print management solutions for the Conservative Party, utilising bespoke in-house Web2Print technology which will be branded ‘BluePrint’ for the campaign.
BluePrint aims to engage local constituencies with targeted campaign literature and mailings to ensure cohesive communications for the party across the country. The group-wide contract will also encompass data and consultancy requirements, providing invaluable voter insight as the election draws closer.
Patrick Martell, St Ives Group CEO, said: “We are delighted to be working with the Conservative Party ahead of its election campaign. As the UK’s leading marketing services provider we are able to offer not only the bespoke printing solutions for which we are renowned but also invaluable voter insight and campaign engagement. The partnership provides a national stage for the St Ives Group to demonstrate the quality of our consultancy and product offering.”
Jonathan Quinn, Campaign Specialist at the Conservative Party, said: “We look forward to working with St Ives over the coming months and years to help us deliver on our objectives.”
Part of the St Ives Group, St Ives Management Services offers a tailored combination of outsourcing solutions, detailed audits, print and vendor management.