The Sunday Times reports that the Gordon Ramsay revival – his company recently reported sharply improved trading results – is to continue with Ramsay pulling off a surprise ‘signing’ of his own: investment by David Beckham in a new restaurant.
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Ramsay’s latest restaurant in London is scheduled to be the Union Street Cafe which will open this autumn near fashionable Borough Market, which is located by London Bridge Station, in a part of London that is currently enjoying a remarkable revival.
Financial backing from Beckham brings celebrity endorsement and visibility which will certainly help launch the restaurant: let’s hope the food proves as outstanding as the publicity!