TheMarketingblog

Live webinar on 7 February at 9.30am GMT / How Astley Clarke creates personalised online shopping experiences

Emailvision, the leader in customer intelligence and relationship marketing, and guest speaker Bec Astley Clarke, Founder and Managing Director of Astley Clarke, a leading British luxury jewellery brand, will hold a live webinar on 7 February at 9.30am GMT.

The webinar called, ‘How Astley Clarke creates personalised online shopping experiences,’ will discuss how brands can increase customer loyalty and revenue through personalised eCommerce experiences.

Results from a recent YouGov survey commissioned by Emailvision revealed that 71% of consumers would resent a brand after receiving unsolicited messages. Many organizations with an eCommerce channel fail to leverage their marketing data and therefore cannot personalise individual shopper experiences for their customers. During this webinar attendees will have the opportunity to hear from industry leader Bec Astley Clarke who built from the ground up a leading international jewellery brand with eCommerce at the heart of the business.

In addition to sharing insights on the journey of Astley Clarke, this webinar will reveal actionable information that enables retailers and digital marketers to:

Create an exceptional ‘brand’ experience through digital channels

Cater to the specific needs of each individual online shopper

Achieve significant uplifts in conversion rates

Boost customer loyalty through online marketing

Emailvision Director Neil Hamilton, commented, “We’re absolutely delighted to have an entrepreneur leader like Bec Astley Clarke share her vision for the eCommerce experience. It’s imperative that a customer never becomes ‘just a number’ even in a database of millions. Today’s web technology enables all businesses to treat their customers to a personalised brand experience across multiple sales channels, including the online store.”

All attendees should register for the webinar.

 

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