TheMarketingblog

Agency review / Allegiance to Ant & Dec pledged by Morrisons

  • Morrisons: ad and media agency review However, it is sticking with ITV presenting duo Ant & Dec who star in the current ad campaign.
  • Morrisons recently announced that it would begin rolling out its convenience format at pace throughout 2013, with the aim of opening 100 stores in the current financial year.
  • In 2011 it entered the general merchandise online market through the acquisition of Kiddicare, a leading baby care retailer and in 2012 it extended its online presence by launching MorrisonsCellar.com.

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