Specialist fashion and beauty PR agency Label PR is celebrating its latest beauty account win in the form of award winning Halo Hair Extensions following a competitive three-way pitch – launching the agency’s new beauty division, with further wins to be announced shortly.
Halo Hair Extensions is winner of last year’s Hair Awards as well as being Your Hair Awards winner 2012.
Label PR has been appointed with immediate effect to run Halo Hair’s national press office for the brand and will help to raise the profile of its founders Dee and John Russo as well as its consumer website www.halohairextensions.com
Lee Bloor, founder of Label PR, commented: “We are extremely excited to add Halo Hair Extensions to Label PR’s client portfolio. The ‘Halo’ is such a unique product that can transform someone’s look instantly without the use of clips, glue or tape. It’s set to be a success with beauty press and celebrities.”
Halo Hair Extensions MD, John Russo said: “We’re delighted to pen the deal with Label PR and are excited to get started. Our brand is a market leader and we’re looking forward to presenting our great products to press and celebrities.”