TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

Putting the poor Irn-Bru drinker through his worst nightmare – friends ogling his mother’s ample cleavage

Irn-Bru 'Mum' Advert Screenshot | Soft Drink

Earlier this month, Irn-Bru announced it would be taking its Irn-Bru Gets You Through adverts south of the border, allowing English consumers the chance to join in with the fun. Watch the video.

Following this, Irn-Bru launched its latest advert, ‘Mum,’ once again allowing social media followers the chance to get a sneak preview before its official launch.

Once again, Irn-Bru tackle yet another contr0versial subject with good humour – putting the poor Irn-Bru drinker through his worst nightmare – friends ogling his mother’s ample cleavage.

The advert follows a series of scenarios, including the birth of a baby with an awful nameand a daughter introducing her father to an inappropriate boyfriend – all of which have been softened thanks to the impact of Irn-Bru.

Speaking about the latest advert, Adrian Troy, Irn-Bru’s Head of Marketing, said: “It’s been a long winter but spring has finally sprung and it feels like the ideal time to release our new, uplifting Irn-Bru Gets You Through ad.

For more information on the latest Irn-Bru promotions, follow the Irn-Bru Facebook page .Don’t forget to like us whilst you’re there – www.facebook.com/drinksbrands .

1 thought on “Putting the poor Irn-Bru drinker through his worst nightmare – friends ogling his mother’s ample cleavage”

Leave a Comment