They have never been the most tantalising of snacks – due in part, no doubt, to their use as a natural constipation remedy. But now sales of prunes are soaring, driven by their growing popularity with health-conscious Britons, according to a report.
Endorsements by celebrity chefs such as Heston Blumenthal have also helped boost demand for the dried plums, which have recognised medical benefits due to high antioxidant levels.
photo credit: Son of Groucho via photopin cc