Here’s the thing. Typos happen. No matter how vigilant you are, no matter how many times you run spell check, no matter how many times you proofread, one of those suckers will slip through.
by Ginny Soskey
Maybe that’s why whenever I catch a typo in someone else’s marketing I’m suddenly a little bit happier. Some call that schadenfreude, others call it being a jerk … either way, I know I’m not alone in this sentiment. Seeing other people’s mistakes just makes you feel a little less alone in this crazy world.