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PR disaster : The Big Electric Brush Swap promotion is swamped

The Big Electric Brush Swap promotion was meant to run all week but was swiftly axed after it was swamped by people looking for a free £170 toothbrush.

Latest  :  Following Colgate’s PR disaster on Tuesday, Philips have, in a (brush) stroke of genius, moved quickly to launch a tongue-in-cheek campaign to mock their rivals.

 

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  1. Pingback: Blunders : The Big Electric Brush Swap promotion is swamped - Just Get Inspired

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