“Tips on creating a newsletter that not only gets noticed but pulls your customers in” / emailmagnet : Written by Ian Inman

Most online businesses understand the importance of the newsletter as when created with the customer in mind it is an invaluable tool as an extension of your marketing campaign. A bad newsletter will be relegated to spam or unsubscribed from, whereas a good newsletter will entice the reader to your website to buy your product or service.

Some newsletters even encourage recipients to share as they find the contents fulfilling and believe their friends should be allowed access to the information. If social networking is involved this can expand your viral reach by millions making it even more important that you don’t underestimate the effect your email could have.

@QuartzData have launched @EmailMagnet, a feature rich, cost effective #email #marketing solution. Visit http://t.co/z5r3aOTB

— Ian Inman (@QuartzData) August 21, 2012

Here are some tips on creating a newsletter that not only gets noticed but pulls your customers in, increasing your traffic and more importantly your sales.