Marketers and brand managers can learn best practice coupon campaign techniques at a masterclass taking place on 19 September 2013 from 9.30am to 2.00pm at The Grow Room, The Studio in Manchester.For more details please contact Leena Tailor, 01536 445251, ltailor@valassis.co.uk.
Hosted by the UK’s leading coupon and voucher services provider Valassis, the masterclass will show businesses how to ensure coupon campaigns deliver maximum ROI, how to evaluate the level of discount offered, as well as how to protect against any fraudulent activity.
Penny Dryden, Commercial Director of Valassis, comments: “The increasing popularity of coupons shows no signs of slowing down and brands need to ensure they capitalise on this. The latest figures state that a vast 90 per cent of UK consumers use money-off coupons when they shop.
“Coupon campaigns offer several great opportunities for businesses – attracting new customers, retaining existing ones and supporting new products and launches.
The coupon masterclass takes place on 19th September 2013 from 9.30am – 2.00pm at The Grow Room, The Studio, Manchester.
For more details please contact Leena Tailor, 01536 445251, ltailor@valassis.co.uk.