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Shaken & Stirred - Influential Brand Profiling and Positioning

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Ryanair / Short of committing murder, negative publicity sells more seats than positive publicity

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'Short of committing murder, negative publicity sells more seats than positive publicity' – Ryanair's Michael O'Leary http://t.co/DLW3mwmY1J

— Thorne PR (@thornepr) August 1, 2013

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