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Should your next ad be funny or bash your competitor? / www.adrants.com

From www.adrants.com A look at funny commercials and those that bash the competition.

You don’t require a TV to see a commercial these days. Thanks to the Internet, commercials can now be e-mailed, shared on Facebook and tweeted about – all potentially resulting in millions of additional views.

To receive more views and a lasting impression, companies are competing in this advertising arms race. Two tactics have risen to the top.

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