This one’s a hardy perennial: big client calls review over Christmas. According to Campaign Direct Line is reviewing its £46m account with M&C Saatchi, which the agency has held since 2005. You’d think that with eight years to think about it, it could have found a more sociable time.
But there you go. Direct Line Group, which spends a whopper £85m on media in the UK with MediaCom, is apparently not reviewing its Churchill account at WCRS or Green Flag at CHI. Read On
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