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How The Blueberry Wave are delivering innovative marketing solutions designed to revolutionise the way shoppers interact with retailers

How The Blueberry Wave @theBBwave are delivering innovative marketing solutions that could revolutionise the way shoppers interact with retailers

Want to know more about the Decision Engine technology behind one of the most intuitive consumer apps?

The pioneering Kudos app was commissioned by Hammerson, one of the largest owners and developers of UK shopping centres, and is currently being trialled at The Oracle Shopping Centre in Reading and the Highcross Centre in Leicester. The app delivers location-based, personalised content and offers to shoppers in real-time, both as they approach and walk around the shopping centres.

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