I have got some interesting news from the folks at ID&C.
Some of the most exciting stuff that they do is based around RFID Wristband Tech e.g. using RFID Wristband Tech to enable cashless payments and social engagement at festivals; the data that is collected as a result of the tech at these events is huge and really interesting marketing/ digital insight can be gleaned from it.
The following case studies are videos of a RFID collaborations that @IDandC have done with Bonaroo Festival and UEFA Champions Festival some examples of this ‘big data’ are used in these videos.
The ID&C are providing RFID activations for a The Ryder Cup and another big US Golf tournament
Awesome news that the @rydercup will be using RFID wristbands to drive engagement at the 2014 Ryder Cup http://t.co/9BRka3rEk3 @IDandC #Golf
— Nick Shread (@GreenAndGeeky) August 22, 2014
Trialling #NFC or #RFID wristbands for your event? Grab a starter pack. w/ Next Day Delivery http://t.co/MCIvW8SZzc pic.twitter.com/LTuBwaoysd
— ID&C Wristbands (@IDandC) July 24, 2014