Why should you attend ad:tech london in October? Events : An important message for brand marketers, agency executives, media owners and investors – ad:tech London 21-22 October 2014
ad:tech is where the modern marketing and media community meet each year to source suppliers, network with industry players, benchmark their digital strategies and get-to-grips with emerging trends and technologies.
The evolving marketing and media landscape brings with it challenges as traditional rules are abandoned and job roles change. Budget pressures mean ROI, data and attribution are key, whilst the changing way that media is being bought and sold continues to disrupt the entire industry value chain of the industry.
‘ad:tech is a rich resource of inspiring keynotes’
Effective use of social media, mobile and engaging content as part of a seamless multichannel strategy is the expectation of the modern marketer and ad:tech is a rich resource of inspiring keynotes, lively panel debates, best-in-class case studies and free practical seminar sessions to inspire and keep your strategy on-track.
The combination of the ad:tech conference and exhibition creates an unparalleled marketplace for you to build relationships with your future partners and define your strategic approach to key challenges and opportunities.
It’s this mix of high quality content, networking and partner sourcing that make ad:tech London the must-attend event for brand marketers, agency executives, media owners and investors this autumn.
For Brands:
- Benchmark your strategy against leading global brands and connect with like-minded marketers
- Track the latest consumer, media and technology trends and ensure that your planning is on-track across issues like data, programmatic, analytics, content marketing, video, social media, multichannel and mobile
- Meet the agency, media and technology partners who can help you stay ahead of your competition
- Gain inspiration and ideas by hearing from major industry players, disruptors and visionaries
- Drive value in your agency, media owner and supplier relationships and identify how agency consolidation hould be shaping your approach
For Media Owners:
- Meet a cross-section of the world’s biggest advertisers and agencies and hear how they are investing
- Learn about the disruptive technologies and trends that are changing the face of marketing and media
- Benchmark against the world’s publishing, agency and brand players on major industry issues like programmatic media, native advertising, content marketing, social media, video and mobile
- Discover how brands and agencies are changing their traditional approach to media planning and ensure that your advertising offer exceeds expectations
- Connect with like-minded progressive digital publishers and strategic partners
For Media Agencies:
- Build relationships with current and prospective clients, partners and suppliers
- Benchmark your offer against the agency elite and gain practical insights to help you win more clients
- Learn how consolidation is changing the face of the industry and ensure that your digital transformation strategy is on-track
- Discover agency talent and get to know current and future industry leaders
- Ensure that your agency is represented in pibvotal industry debates and take away new ideas, insight and knowledge from the comprehensive content and networking offer
- Find out about the most exciting start-ups and technologies that could give your agency offer and client campaigns the edge