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Shaken & Stirred - Influential Brand Profiling and Positioning

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Marketers fail to effectively target millennials by relying too heavily on stereotypes about this generation as a whole

Apps, Apps & Software, FaceBook, Gadgets, Google, iPhone, Lead Article, LinkedIn, Metrics, Mobile Marketing, Pinterest, Research, Retail News, Social Media, Twitter

The Millennial That Marketers Are Targeting Does Not Exist #themarketingblog http://t.co/j7vhcQtGwU … via @feedly pic.twitter.com/OqQQnXx318

— Will Corry (@slievemore) October 5, 2014

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Reality Check / How are you drawing attention to your brand?

Business, Lead story, Retail News, Small Business / Leave a Comment / By admin / November 1, 2011 / 'View from the Top' spot, experience-based marketing, Hotcow, Will Corry

Where does your attention go when you’re travelling from A-B? People rarely look up or down when they are on the move. So how…

Performance Horizon Group appoints Punch Communications in national PR brief

Latest News, London & South East, Northern England, Retail News / Leave a Comment / By admin / February 6, 2012 / affiliate marketing, Georgina Dunkley, Malcolm Cowley, Paul Fellows, Performance Horizon Group, Punch Communications, SEO services

Performance Horizon Group (PHG), a leading provider of performance marketing technology, has appointed Punch Communications to handle its national, trade-specific and online PR. www.punchcomms.com

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