TheMarketingblog

Now an interactive commercial : Honda ‘The Other Side’ – Trailer

What kind of person drives a Honda? Apparently any kind. A new, interactive commercial by the car company shows a double-sided story. While watching the commercial on a special YouTube landing page, you can press the “R” button on your keyboard in order to switch between story lines.

Everyone has another side. Find out more at http://www.hondatheotherside.com