Multi-million pound integrated campaign propels new retail platform Shoptility into UK market.
Supporting the website’s roll-out will be a heavyweight marketing campaign that will focus on PR and digital media activities.
Independent, integrated agency Four Communications @fourcomms is managing Shoptility’s PR and social media activities, while Krow Communications@hellokrow is taking charge of the Shoptility brand story.
“They have the product knowledge and are best placed to provide the shopper with exactly what they are looking for, leaving the shopper to sit back and relax”.