SMX London: Something For Everyone
Whether you’re a web designer, developer, in public relations, advertising or traditional marketing, it’s imperative for you to maintain your on-going education in search marketing and its ever-changing ways.
And as organizations integrate online and offline marketing, it’s crucial to understand how search fits in with the “big picture,” not only contributing to enhanced brand exposure but in many cases paying for itself via measurably improved ROI.
Program By Search Engine Land
You can be confident that you’ve invested wisely when choosing Search Marketing Expo. SMX is programmed by the search marketing authorities who edit the leading news blog Search Engine Land and who have years of experience educating search marketers. SMX West co-chair Danny Sullivan has been writing about search engines and programming search marketing events for well over a decade.
He is renowned for producing quality shows where the information presented is so good that attendees frequently start implementing tips during breaks! Danny is founding editor of Search Engine Land, the leading news and analysis blog for search marketing professionals and is a creative force behind SMX.
Conference co-chair Chris Sherman has analyzed and influenced developments in search marketing for more than a decade. He is VP of Event Editorial of Search Engine Land and the creative force behind Search Marketing Expo events around the world. He is also the author of several books on search marketing and technologies, including “Google Power: Unleash the Full Power of Google,” published by McGraw-Hill.