TheMarketingblog

‘Fracas’ ad / Jeremy Clarkson could learn new attack methods from these crazed mechanics

In this dramatic ad from German agency Thjnk to promote Audi’s service contracts, an Audi glides through a desert landscape when its service light blinks on.

However, it bypasses all the rundown local garages where the mechanics, drawn to it like Walkers sniffing some live meat, come out and follow it until we see a whole swarm of them chasing the car.

Watch the ad.

Of course, it’s headed to the Audi garage, where the doors slam shut on the now thousands of crazed mechanics.

http://snip.ly/egKV