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Linkfluence Radarly : This new solution has become an indispensable one-stop-shop for advertisers and agencies

Linkfluence reinvents Radarly, setting a new standard for Social Media Intelligence solutions

Linkfluence continues its development in Europe with the launch of a new version of Radarly, its Social Media intelligence Suite. Thanks to its new functionality, including the processing of data in real time and the processing of large volumes of data, Radarly has become the ultimate Social Media Intelligence solution on an international scale.

The monitoring market is undergoing profound change. Never have conversations, opinions, statuses and comments proliferated so extensively throughout the internet. Technology must respond ever more rapidly to the appearance of new ways of using social media.

This new version of Radarly enables organisations to go further in the monitoring and analysis of conversations conducted via social media using new functions built into the platform.

This new release of the software, with a completely redesigned user experience, is the fruit of almost one year of R&D by Linkfluence’s teams, who developed innovative algorithms to solve the challenges encountered by clients. It is also a combination of the best technologies from two software programmes: TrendyBuzz, acquired in February 2014, and Radarly.

The solution has become an indispensable one-stop-shop for advertisers and agencies. From the launch, the software has integrated innovative technologies that enable the processing of data in real-time and the manipulation of enormous volumes of data without impacting its quality, thus providing unparalleled depth of analysis.

Using a unique platform with 50 new functions, organisations can monitor brands, identify influencers, manage their product profiles, solve problems of real-time marketing, highlight indicators relevant to Social Media Performance, follow major events in real time and reveal insights, interact with their community and manage crises.

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