Heinz Marketing write … Some of our favorite B2B sales & marketing posts from around the Web.
9 SEO tactics that just don’t work anymore
SEO still hasn’t gotten any easier and Google’s algorithms aren’t always our best friends. It’s hard to know which tactics we should and shouldn’t be enforcing. Thanks for the tips, Nicole Rende.
4 reasons why your business shouldn’t hire a social media intern
There’s more to social than meets the eye. There’s actual strategy that happens behind the scenes. It’s not just retweets and favorites. Good reminder, Allison Solberg.
32 sales development leaders share their best hiring advice
Some have argued that 2015 is the year for sales development. This is a relatively new idea so how do we know what we should be looking for when hiring for this role? Good stuff, Alex J. Burkholder.
5 sales development blogs we love reading and why
Looking for sales development advice, tips or tricks? Lucky for you, Sam Laber has compiled of some of the great sales development blogs out there. Take a look!
The one ingredient your content marketing program is missing
Content marketing is only really truly successful if it is consistent. The quality can be there, but the consistency might falter which will lose your audience’s long-term interest. Great article, Joe Pulizzi.Status quo, you know, is Latin for ‘the mess we’re in’
There’s always been somewhat of a disconnect between marketing and sales. Marketing and sales alignment is more important than ever these days. Thanks for the tips, James Obermayer.
Why video is crucial to your marketing automation strategy
Video is THE hot new way to promote content. According to Cisco, by 2018, video will account for 80% of all Internet traffic. It’s time to get on board with video if you aren’t already. Interesting article, Kimbe MacMaster.
7 important PR lessons every content marketer needs to learn
Advertising, PR, marketing… They aren’t all the same and require different thinking for each. However, they each can learn from the other. Good points, Rebecca Joyner.
100 things you are doing wrong on social media
Social media can seem so straightforward and easy to those who don’t actively Tweet. But, there’s a lot of strategy and thought that goes into the process. Good stuff, Jeff Cohen.