Artesian Solutions, the UK market leader in customer engagement and sales acceleration software, has today announced the incorporation of its business, and opening of its new office in Boston, USA. This marks a new phase of growth and expansion for Artesian, in direct response to demand from its multi-national customer base.
The newly incorporated entity opened its new stateside operation in January. It is already delivering exciting new data partnerships, covering 25 million companies and the 65 million people within them, layered beneath its innovative and unique behavioural analytics technology which generates real opportunities for enhanced commercial outcomes. Stateside demand for @Artesian award winning software has been quick to take off, with five flagship enterprises from the tech, financial services and banking sectors already on board.
Artesian chose Boston as the first step in its international expansion because it is a hub for B2B expertise, offering a great base from which to service customers across the whole of the US, as well as a stepping stone towards delivering a truly global offering.
Artesian also announced that Founder Mike Blackadder, will re-locate to the US to support newly appointed Vice President of Sales Tom Beriau. Tom brings 20+ years of Enterprise software expertise at large technology companies including Zuora, Interwoven and Hortonworks.
Andrew Yates, Founder and CEO at Artesian Solutions, commented: “Incorporation sends a clear message to our US customers about our intention to provide support for our award winning service on a global basis. Our largely multi-national customers many of whom are headquartered in the US, have been driving demand for Artesian – regarded by them as more than just smart data and insights about customers but a complete sales engagement solution which complements LinkedIn.
Think of Artesian providing engagement smarts for companies and markets is the same way LinkedIn does for people insights. “Our new office in Boston is just the beginning of our expansion strategy, but it will ensure we are perfectly placed to capitalise on this glaring gap in the market, and provide our customers with the solutions they are demanding, everywhere they operate.”
Artesian customer Joe Francis, VP Global Operations and Strategy Management at QlikTech comments: “The support we have had from Artesian to date has been outstanding. They have given a quick return investment and have had exactly the impact on our business that we wanted. We are more responsive to customer needs than our peers, our sales team have the specific and relevant insights they need to engage, and an easy to use solution for doing so even on the go. We can constantly monitor how each person is performing and drive positive behavioural change through training and coaching to make them great sellers, and in return make Qlik a great business partners.
We were very keen to expand our relationship with Artesian and replicate the success we have had in the UK across the world. Their expansion into the US demonstrates once again their commitment to our success. We look forward to growing our relationship.”
Artesian Solutions software puts up-to-the-minute intelligence, drawn from millions of sources such as news, corporate information and social media, directly in the hands of B2B sales people. The insight it provides allows them to build an accurate up-to-date view of their customer and prospect base. As a result it vastly improves the sales person’s engagement with buyers across many industries deepening client relationships and increasing sales productivity.
Currently Artesian delivers on average 12.5 million reasons for B2B sales people to engage with their customers every month. Artesian customers include American Express, HP, Barclays, Adobe, Willis, Cisco, KPMG, E&Y and NetApp.