Close sales leads you never knew you had
When a whopping 98% of B2B web visitors don’t make an enquiry, you could be missing out on leads that are in the market to buy. Turn website visitors into sales leads by uncovering exactly what they looked at on your website and for how long, and increase your conversion to sale.
Get a free trial of Lead Forensics here – exclusive to theMarketingblog. Check it now for superb lead generation that your sales executives can turn into new business. It’s a no brainer!
A big extra benefit for you. Businesses all over the country are frantically working on closing budgets for 2015 and getting 2016 signed off. Don’t miss out on your exclusive free of charge period when looking to subscribe to Lead Forensics. If you want to take a look at a 15 minute demo and a free no obligation trial should you go on to purchase you’ll be eligible for the rest of March and all of April 2016 as a free of charge period.
Have you ever heard someone say they have come up with the most amazing idea for a new product or service ever – something so good, and that meets such a need, that people will be falling over themselves to buy it? Leaving them to simply sit back and count their millions.
And when you have quizzed them more about who their target customer is and what the size of their potential market is, they simply say ‘everyone’!
Now, while that’s a very positive thought to have, in reality it’s just not going to happen. Even the best product ever invented will not make its way into every single home, or every single business. And taking an unrealistic view of the size of the potential market can throw all other plans dangerously off track, as it will influence everything from pricing structures, to how the product is marketed.
Whether you have a new product or an established one, you need to be able to focus in on exactly who is your target customer. Who has a real need that you can help with? Who will your product or service truly benefit and why?
You need to be clear on who your ideal prospect is, so you can ensure you are concentrating all your sales and marketing efforts on generating the right type of sales leads – those which are most likely to convert to a sale. Having a million leads but no conversions is not going to see you in business very long.
Generating high volumes of leads will be the aim for some businesses, but you still need to ensure that these leads are the right kind. Otherwise you may end up with a sales funnel clogged up with leads that are never going to go anywhere – a huge waste of time and resources.
Get a free trial of Lead Forensics here – exclusive to theMarketingblog. Check it now for superb lead generation that your sales executives can turn into new business. It’s a no brainer!
A big extra benefit for you. Businesses all over the country are frantically working on closing budgets for 2015 and getting 2016 signed off. Don’t miss out on your exclusive free of charge period when looking to subscribe to Lead Forensics. If you want to take a look at a 15 minute demo and a free no obligation trial should you go on to purchase you’ll be eligible for the rest of March and all of April 2016 as a free of charge period.
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