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- Develop an actionable strategic plan based on your own unique business needs
- Find out how digital is changing your industry forever
- Find out how digital strategy can make you more efficient and portable
- Learn how to use a variety of tools including social media, content marketing and marketing automation
- Learn the importance of creative content
- Determine the skill sets required for your own digital initiatives
- Develop analytics to measure the impact and ROI of digital marketing
- Transform your digital strategy within the marketing and sales environment
- Turn digital into a reality
- Understand how to manage brand risk and set guidelines for online conversations
