25 greatest publicity stunts of our time
A great publicity stunt should stop people in their tracks, deliver a thunderclap of social media chatter and a ton of media coverage.
Publicity stunts have a long history as a disruptive tactic for challenger brands – those that can’t afford to spend their way into the public consciousness and need to generate word of mouth quickly.
25 greatest publicity stunts of our time HERE>>>>>>>
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Publicity stunts have a long history as a disruptive tactic for challenger brands – those that can’t afford to spend their way into the public consciousness and need to generate word of mouth quickly.
And in our brave new, ad-blockable, ad-skippable world, it’s a potent way to cut through the clutter and grab attention.