TheMarketingblog

Is this pure profiteering and greed? : “Walk away from Walkers” after crisps firm announces 10% price rise

Snack fans launch Walkers boycott after crisps firm announces 10% price rise which it blames on Brexit

  • Crisp giant, owned by US company PepsiCo, have blamed Brexit for rise
  • Fans have slammed the company, noting they use British potatoes
  • Other campaigners have lashed out at their ‘mascot’ Gary Lineker