I’ve done a fair bit of research into this topic and I know just how tricky it can be when you’re running your own website.
There are just so many things that you need to take care of; you need to pay for a space on the internet, you have to come up with your own content that’s publishable and you might even need to hire staff to help you run the site.
However, all of these tasks pale in comparison when it comes to actually getting people to visit your site.
Websites like yours can only survive if they have a steady flow of visitors and clients, but this is the hardest thing to achieve.
So many websites fail every year because they don’t know how to attract enough people, and that’s why I’m here to talk to you about everything you need to know about SEO for your website.
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Getting to grips with search engine optimization is absolutely vital if you want your website to survive; if you don’t, your website won’t be high enough on search results to get noticed.
There are a few different ways that you can go about improving yours, and the first could be enlisting the help of an SEO company.
I know that you might be tempted into doing everything by yourself, but the simple fact is that these people will be better than it than you.
They know everything there is to know about search engines and their rankings, so they’ll know what your site needs to boost it up in the rankings.
You can get help with links, with web traffic and even with your website itself. This means that on page SEO companies will help you to work on your website to get rid of any errors that jeopardise your chances of getting good web traffic. Check out OnPage Rocks for a company that helps with on page SEO.
You could also look to use a log analyser to help you with your SEO. These more or less provide data on all the different bots that users are clicking on or are being used while they are on your site.
By using this kind of data, you can get a really good idea of what audiences your website is attracting and how you can use this to your advantage. You can then proceed to using the data to benefit you; it’ll set out a good plan for you moving forward.
Check out more information about a log analyser here.
Making sure your site speed is good is really important as well. If a website runs slowly, a user is much more likely to get bored and annoyed and they’ll click off it. You don’t want this happening to you, so make sure that you take anything off your site that isn’t absolutely necessary.
Items such as silly images will just take up valuable space and could impact your chances of moving up the SEO rankings.
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— Will Corry (@slievemore) October 15, 2018