Debenhams has departed JWT after eight years and shortlisted Karmarama, Mcgarrybowen, Mother and Mary Portas’ retail specialist Portas.
Eight years isn’t a bad run at such a retailer; Debenhams always seems in danger of joining other high street casualties but it trucks on. Sports Direct’s Mike Ashley is a big shareholder, God help us.
JWT’s ‘Found It’ campaign actually seemed to hit it on the head: Debenhams is a good place to buy Christmas presents, still the mainstay of much of the high street.
Debenhams sets out to find a new agency https://t.co/zhlYeASKew pic.twitter.com/zWmzGC0PwI
— Will Corry (@slievemore) September 2, 2017