Capablue, specialists in connected TV solutions, has appointed Chris Alner, former Managing Director of Massive Interactive as Commercial Director to strengthen its senior management team.
Alner joins Capablue with a strong financial and telecommunications background, having started his career as an accountant with top financial firm PricewaterhouseCoopers. He later headed up Business Development at BT Vision for five years prior to his post at Massive Interactive.
“Chris’s appointment couldn’t come at a better time for us,” said Tom Cape, CEO Capablue. “The connected TV market is growing at an accelerated pace and as a result we’re working on some really exciting projects with some very big clients. Chris’s industry expertise and experience in both the financial and commercial aspects of business are a great fit with the skillset of our existing management team. He will no doubt be an important asset to the success and management of these new accounts and Capablue’s development going forward.”
Alner commented, “It’s great to be joining Capablue at a time when the market is really taking off. The advanced connected TV solutions that the company offers, puts it in a unique position to really innovate and drive the industry even further forward. I’m very excited to be a part of the industry at this exciting time and at the centre of Capablue’s growth.”
Chris will ultimately be responsible for the management of Capablue’s client relationships and future business developments.