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Alll about Redweb, Spiceworks and Webgains

Redweb supports BIMA’s D-Day

Redweb will join 60 other UK agencies on 10 October in supporting Digital Day – an initiative to spread the word about digital career paths to schools and their students. This is a nationwide event organised by BIMA, the UK body that represents the digital and interactive industry.

Digital Day (or D-Day) involves each participating agency sending staff into a school on 10/10. These employees will help students to tackle digital challenges, provide insight based on professional experiences, and raise the awareness of career opportunities within the industry.

Redweb is paired with two schools for its part in the event: Avonbourne School in Bournemouth and The Purbeck School in Wareham.

 

Today at the fifth annual SpiceWorld conference, Spiceworks™, Inc. unveiled the new Spiceworks Dashboard, a tool that gives technology vendors a real-time, at-a-glance view of what IT professionals are saying about their products and services and the moves competitors are making within the world’s largest IT community. These new capabilities help technology vendors better understand what IT professionals think about their offerings and how they stack up against the competition.

“With Spiceworks, we’ve given the world’s largest community of IT professionals the platform they need to discuss and manage everything IT, for free,” said Jay Hallberg, co-founder and vice president of Marketing at Spiceworks. “Now, we’re helping technology vendors understand what IT professionals think about their products so they can make better marketing and product development decisions.”

 

Webgains, Europe’s fastest growing affiliate network, today announces the launch of its affiliate platform in Italy with a number of international brands including NIKE, Burberry and British Airways.

The launch sees the affiliate marketing expert further extend its pan-European reach into Italy’s rapidly expanding digital advertising market. The Italian market reached a value of €1.2 billion in 2011* with the number of companies investing in online advertising rising by 107%, making the nation the fourth highest online ad spender in Europe**.

Among the programs spearheading the launch of Webgains Italy is a portfolio of international brands, providing affiliates with a range of well-respected merchants to promote to Italian consumers.

Alicia Iveson, Account Director at Ogilvy, which manages British Airways’ affiliate offering, says: “One of the great advantages of working with Webgains is their international reach. Their pan-European network and global team of account managers allows for the seamless delivery of an international affiliate program.

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