Webmasters and search engine optimizers often take some improper steps that leads to a decrease in the search engine rankings of the targeted website. Here are the things which you must avoid while doing search engine optimization for your site.
Webmasters and search engine optimizers want to have the best search engine rankings for their websites and for making that possible they perform a process known as search engine optimization. SEO helps their website to become more search engine friendly and as a result the search engine rankings for their site are increased.
There are several methods that are included in the process of search engine optimization ranging from directory submission to guest blogging. However, a perfect balance is required while performing these tasks or else Google and other search engines devalue it and instead of having your website rankings improved, they start to decline. Let’s discuss of the things which you must avoid while doing search engine optimization for your website.
Duplicate Article Submissions – Article marketing has always been one of the most implemented seo strategies of all times, however making the mistake of performing duplicate article submissions may not do any good to your seo efforts. Too many duplicate articles may result in getting your account banned from the article directory as it does not provide any value to the user. Instead, make your article unique and user friendly. In this way your article will get more social shares and have a more improved page authority. Having a backlink from an improved page authority will definitely help your seo efforts.