In a session at IBM’s Smarter Commerce Global Summit in Nashville yesterday, Michael Lahue , e-commerce project manager, and Lisa Langan , e-commerce marketing analyst, both of Carter’s discussed how the cross-channel retailer of baby and children’s apparel is leveraging personalization solutions to drive sales across its organization.
How Carter’s is Using #Personalization to Drive Sales #retail
— Retail Online Mag (@RetailOnlineMag) May 23, 2013