We’re all lean startups now A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty by Forrester Analysts
Eric Ries’ Lean Startup started on a blog, became a best-selling book, and is now a thriving global movement. (There’s a slick overview of the evolution here .) Despite the title, and some of Ries’ arguments, its popularity can’t be attributed merely…
Tags: applications, business, eric ries, iphone, leanstartup, pizza hut, taco bell, twitter, yum brands
What “Design for mobile first!” really means
Business design is what it’s all about by Forrester Analysts
It’s been three months since we published “Mobile Is The New Face Of Engagement,” and we’ve learned a lot by listening to CIO customers and industry professionals talk about the stories and strategy of mobile engagement.The thing that leaves people…
Tags: american airlines, application programming interface, applications, ibm, iphone, kony solutions,mobile computing, mobile device, services
What “design for mobile first” really means
Mobile customer engagement – American Airlines gets it right by Forrester Analysts
It’s been three months since we published “Mobile Is the New Face of Engagement,” and we’ve learned a lot by listening to CIO customers and industry professionals talk about the stories and strategy of mobile engagement. The thing that leaves… Read Full Post
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