Bottlegreen Drinks Co., the UK’s number one producers of glass bottled premium cordial has appointed Halpern to implement its strategic consumer PR campaigns with immediate effect.
Halpern have won the competitive brief to continue the brands media presence in the UK market, with a focus on cordial, sparkling and mini ranges as well as the newly launched flavoured tonics.
Halpern will report to Amanda Grabham, Head of Brand Marketing at SHS Group Drinks Division, Amanda comments:
The team at Halpern have great enthusiasm for the brand teamed with a wealth of knowledge across consumer and retail sectors. We wanted a strategic PR partner that can step change bottlegreen’s growth whilst remaining true to the brands positioning.
Jen Burner, Managing Director at Halpern, comments:
As the leader in the UK premium cordial market, bottlegreen is such a strong brand to be part of. We look forward to raising the brand presence even further with creative ideas and ongoing strategy implementation.
Since 1989 bottlegreen has always believed in creating the finest soft drinks possible. All bottlegreen cordials and sparkling pressés are made with Cotswold spring water drawn from a natural spring. bottlegreen is the No 1 Premium Glass Cordial in Take Home with over 50% share of the category. bottlegreen is owned by The SHS Group and based in the Cotswold’s in the UK.
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