The Search and Content Marketing Maturity Models http://t.co/CAakYyGOUx
— Will Corry (@slievemore) September 11, 2013
Update on first SEM Maturity Model @Covario offers new insights on Search (both SEM and SEO) and Content Marketing Maturity Models.
Looking back to 2006, it’s amazing to see that Covario, known then as SEMDirector, published, possibly, the very first SEM maturity model. In the original SEM, or search maturity model, we describe five stages of growth of search programs. At the…
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