JUST EAT, the world’s leading takeaway ordering network, today announces the promotion of Lucy Milne to the role of UK Marketing Director. The newly created role bolsters the senior management team in JUST EAT’s most important market, as the Group continues to consolidate its leadership position in Europe and globally.
Lucy joined JUST EAT in December 2011 as Head of Trade Marketing, and in that role has ensured the prevalence of the JUST EAT brand on the high street, securing exclusive branding rights in partner restaurants nationwide and reinventing the way JUST EAT branded merchandise is ordered and received by the restaurant community.
Lucy’s previous experience includes nearly 15 years in marketing and commercial management roles at Orange where she led the retail product and marketing team.
As UK Marketing Director, Lucy will oversee a UK Brand Manager and a UK Digital Manager as well as a replacement Head of Trade Marketing.
On her new appointment, Lucy comments: “The JUST EAT brand is at an exciting point and I’m thrilled to be leading a growing UK marketing team as we enter its next phase.”
Mat Braddy, CMO of JUST EAT Group adds, “At JUST EAT, we are making a clear commitment to strengthening our position in the countries we are already in. With Lucy’s matchless knowledge of winning the battle for the UK high street, her leadership of the brand in our most important market will go a long way towards achieving that.”
In the UK, Europe’s biggest takeaway food market by some margin, JUST EAT works with more than 18,000 delivery restaurants and accounts for 39% of online traffic to all takeaway websites1 through its award-winning “Don’t Cook, JUST EAT” TV and digital campaigns.
The JUST EAT Group operates in 13 markets internationally, working with over 38,000 restaurants worldwide and generating nearly £700m each year for those restaurant partners.
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