TheMarketingblog

Haygarth launches mobile responsive site for Rachel’s Organic

Creative agency Haygarth @We_Are_Haygarth has designed and launched a fully responsive new website for Rachel’s Organic – www.rachelsorganic.co.uk Rachel’s identified a mobile site as the next logical step in their consumers’ journey.

Following a full website refresh for Rachel’s two years ago, Haygarth was tasked with designing and building a fully responsive site for Rachel’s core consumer base of upmarket, affluent and stylish women; aged 30 to 65. The new website is the latest digital investment for the brand undertaken by Haygarth.

Sophie Daranyi, Chief Executive of Haygarth, says: “It’s no secret that more and more consumers are accessing websites using mobiles and tablets, therefore it is soon going to be absolutely essential for brands to have responsive sites if they want to keep their customers happy. At Haygarth we have been constantly investing in our creative and digital teams to ensure we are able to help our clients keep ahead of the game.”

Andrew Curzon of Rachel’s says: “As our strategic marketing agency, Haygarth has been working with Rachel’s for almost five years and yet again we have been impressed with their creative and digital innovation on this latest development.”