TheMarketingblog

Best stunts and campaigns : “Remembering her long period of mourning for the wedding she never had”

Costume designer Katya Wildman said: “We watched a number of actresses playing Miss Havisham, including Gillian Anderson, Helena Bonham Carter and Charlotte Rampling.

“We wanted to capture Miss Havisham’s ethereal beauty as well as the decaying of her clothes and spirit as a result of her long period of mourning for the wedding she never had.” Via pr examples

 

http://prexamples.com/2014/05/commuters-joined-by-five-ghostly-miss-havershams-in-tv-adaptation-pr-stunt/

In a stunt to promote an adaptation of Charles Dickens’ Great Expectations (being shown on TV channel Drama this Bank Holiday weekend) five ghostly Miss Havishams appeared in Tube carriages and on London buses this morning.